Designing tourism for good
PROFESSIONAL DEVELOPMENT WORKSHOPS FOR INDUSTRY, POLICYMAKERS AND ORGANISATIONS
Designing tourism for good (FULL DAY)
We will introduce design thinking as a transformative approach to managing tourism and visitor economies for good. We’ll also cover the following topics elaborated in more detail in the half-day workshops.
Designing transformative visitor experiences (3.5 hours)
What makes a transformative visitor experience and how can we design and implement them?
Designing stories with impact for your destination (3.5 hours)
Stories can help build a connection with your audience. It’s true that, with a good template and script, effective story-telling can build curiosity and connection.
Tourism for Profit and Purpose – Unleashing purpose for profit in your business (3.5 hours)
We begin this workshop by unpacking for-purpose business models and why adopting a mission or purpose can provide a concrete advantage for tourism and visitor economies.
Designing destination management that works (3.5 hours)
In this workshop, we unpack how we can use design thinking to design tourism organisations and networks that deliver for all stakeholders.
Designing tourism for good
CALLING ALL EDUCATORS AND ACADEMICS!!
Design Thinking Workshop – Pedagogy and praxis
There are six literacies we need tourism students to develop: (1) technical literacies, (2) analytical literacies, (3) sustainability literacies, (4) multi-cultural literacies, (5) political/policy literacies, and; (6) ethical literacies (Jamal et al 2011). Design thinking processes provide important opportunities to deliver all these literacies within an engaging, experiential, active learning framework.
Publishing Workshop
Publishing is an important dimension of our academic work. It is the opportunity to share research findings, to reach new audiences, and it is the opportunity to drive impact and change. Books can be used to explore a larger research agenda, to excavate a new topic area, or to bring together and consolidate a landscape of research.
Next Gen Leadership Workshop
Leadership in tourism education is distributed and dynamic. It requires agile, creative and reflexive thinkers. But are academic voices being suppressed? What are the challenges of standing up and being heard? In a fun, interactive environment, this session involves explorations of leadership, stories from the field, and individual and collective strategy building.
Care, Friendship and Collaboration in the Academy
TEFI has long been committed to care, friendship and collaboration in the academy. The academy is an environment where the gift economy still operates through formal and informal channels (e.g. mentoring, review processes, etc). In this session we explore the gift economy, care ethics, friendship and collaboration with the objective of better understanding how we can make the academy a kinder and more supportive workplace.
